Preferred Real Estate

When it comes to the “follow-up” after you’ve gotten your customer, there’s a lot of this you can automate, of course. Autoresponders, for example, are a great way to follow-up with customers instantaneously in many instances. However, they’re not good for everything, and this is where being able to “man the phones” is going to benefit your business greatly.

When a person joins your list and takes whatever initial offering you give, they may need more than an email thanking them for their purchase or a welcome to the list message. In some cases, the follow up needs to be done by a live person one on one, over the phone. Let’s face it; have you EVER seen an FAQ section that answered every question you had? No. It doesn’t exist.

If you call someone live (or you have someone do it for you), the customer can ask whatever he or she wants to and get an answer immediately. Today, we live in a world of immediate gratification, where “right now” is the norm. To beat competitors, you can do things faster and better — and right now — with some live calls. Do things right, and you’ll stand out.

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There are a number of ways that to go about marketing your real estate business. The following are the top 5 ways that I have found to be essential to my marketing campaign. Take the time to create a campaign that features components from each of these proven methods.

Print advertising

Marketing is visual. Individuals believe what they will see with their own eyes. Take some time to make a powerful print advertising campaign. Print advertising materials include flyers for listings, just-listed cards, business cards, letterhead and more. If you aren’t the artistic type, then it would possibly be worthwhile to hire a local advertising company to make materials for you. There are even native firms that will manage your print advertising campaigns for you, and mail out the media at intervals that you determine. Set it up once, and you’re done!

Social networking

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A number of people are trying to find ways to avoid foreclosure everyday. It’s reported that foreclosure auctions continue to grow in numbers and this rapid increase can mean great investment opportunity for real estate investors, leaving several people in distress.

Pre-foreclosures are properties that banks wouldn’t want to add on their list. Banks are not in the business of keeping foreclosed property and will do everything to avoid it.

One of the most profitable real estate ventures to take upon is Foreclosure Investing. Properties are foreclosed after the homeowner failed to fulfill his mortgage loan and offer the same in auction. At times, the property will be sold directly to the buyer

Foreclosure investing give you the opportunity to acquire cheap properties making it a low risk investment option. By conducting a thorough research, you may find a property which is 80% lower than its market value. However, a number of things aside from the selling price of the property determine its true market value.

Foreclosure has become a fact of life and the current economic situation made this time an opportunity that may not happen again. Foreclosures increased in number rapidly despite the lower interest rates or extended loan terms offered by mortgage lender.

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“REO companies”, are those who deal exclusively with REO investments. REO” means “Real Estate Owned” properties. REO properties are known as bank REOs, bank owned residential property, foreclosures, etc.

For the past couple of years, foreclosure has been all over the United States. This trend is expected to continue in the next 2-3 years or even longer. This resulted to Foreclosure Property Investment being an industry.

Several homes are available in every stage of foreclosure. There are a number of companies springing up all over the country who aim to dedicate themselves in the acquisition and resale of reo properties.

These are called “REO companies” or “REO asset management companies”. As foreclosure properties were just beginning to grab headlines, various investors and real estate professionals began to approach banks and lenders for their lists of bank REOs.

The list of REO properties provided by the bank or lending companies include the selling prices that will be allowed for those homes. Buying foreclosed properties used to be an informal process done on a bank-by-bank, house-by-house basis, but it soon changes when foreclosures began to sweep across the country.

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